Privacy Policy

Last updated: August 22, 2026

First Peeps ("we," "us," or "our") operates the First Peeps website (the "Service"). This Privacy Policy explains how we collect, use, and protect your information.

Information We Collect

Account information: Name and email address when you create an account.
Nest content: Information you or others provide when creating a Nest or posting Peeps, including baby names, due dates, and update messages.

Anonymous Usage Data

We collect basic, anonymous information about how visitors use our website, such as which pages are viewed and how many people visit. This is tracked using a randomly generated identifier stored in your browser — it is not linked to your name, email, or account unless you choose to sign up, and we do not collect IP addresses or use third-party tracking services for this purpose.

How We Use Your Information

We use your information to:

Provide and operate the Service
Send you Nest updates you've opted into (on-site and by email)
Communicate with you about your account

Data Sharing

We do not sell your personal information. We may share information with service providers who help us operate First Peeps (such as our hosting and email providers), solely for the purpose of providing the Service.

Data Storage

Your information is stored securely using industry-standard hosting and database providers.

Your Choices

You can update or delete your account information and adjust notification preferences at any time in Profile Settings. To request full account deletion, contact us at hello@firstpeeps.com.

Children's Privacy

First Peeps is not directed at children under 13, and we do not knowingly collect information from children under 13.

Changes to This Policy

We may update this Privacy Policy from time to time. We will post any changes on this page.

Contact Us

Questions about this Privacy Policy? Contact us at hello@firstpeeps.com.